Plan paid promotion without connecting Meta Ads yet.

Keep this beginner-safe: do not run paid ads until the smart link, pre-save path, and fan capture destination are ready. No Meta Ads automation or frontend API keys are included in this MVP.

Recommended campaign goal

Do not run ads until the hook clip, smart link, pre-save path, fan capture destination, and landing page direction are ready.

Suggested daily budget

Starter: $5/day test campaign. Builder: $10/day once creative is proven. Growth: $20/day after engagement data is clear.

Audience direction

Independent music fans, Bay Area hip-hop listeners, motivational rap fans, entrepreneur and hustle culture audiences, and similar artist interests.

Creative recommendation

Ad angle: motivational independent artist story built around patience, discipline, ownership, and legacy.

Before spending money

Do not spend money until the 15-second hook clip, smart link, pre-save path, fan capture destination, profile bio, and release call-to-action are ready.

An ad should amplify a clear message and send listeners somewhere trackable, not fix an unclear campaign. For Long Game, prove the hook clip organically and finish the destination layer before testing paid spend.

Ad readiness gate

Do not send paid traffic to a missing destination.

Do not run paid ads until the smart link, pre-save path, and fan capture destination are ready. Ads should send listeners somewhere trackable so clicks become streams, saves, signups, or follow-up actions.

Finish Smart Link

Destination checklist

Smart LinkReady: one place for platform buttons and campaign CTA.Pre-Save PathNeeds setup: gives fans one early action before release day.Download GateNeeds setup: captures fan data with a Long Game bonus offer.

Beginner guidance

Paid promotion should amplify a clear message and send listeners somewhere trackable. For Long Game, test the motivational independent artist story before increasing budget.

Do next: Finish Smart Link, Pre-Save, and Download Gate before spending.